| Original language | English |
|---|---|
| Pages (from-to) | 425-442 |
| Journal | Journal of Marketing Management |
| Volume | 23 |
| Issue number | 5/6 |
| Publication status | Published or Performed - 2007 |
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Advertising Agency Planning - Conceptualising Network Relationships
- Ian Grant
- , Charlotte Gilmore
- Heriot-Watt University
Research output: Contributions to journals › Article › peer-review